Job Title: Marketing Associate
Sustrana’s SaaS platform helps educate and guide organizations that want to integrate sustainability into their decision-making processes and culture. We’re looking for a full time Marketing Associate for our growing sales and marketing department. The focus of the position will be to generate leads for companies that will buy our online sustainability management software, position Sustrana as a thought leader, increase brand awareness, and ultimately help grow the company’s revenue.
As part of small team, you will have opportunities to get involved in a variety of marketing and communications projects, will work with other teams across the company, and will be given a high degree of responsibility.
Responsibilities include being a key member of the team executing our sales and marketing plan for the Sustrana platform, which involves the following:
Become an expert on our product and work closely with the sales team to support activities that generate and nurture prospective clients.
Conduct email marketing campaigns, through the company’s email marketing system.
Manage the day-to-day execution of Sustrana’s social media presence.
Develop and maintain sales and marketing collateral, including print and electronic sales and marketing materials and press releases.
Assist in the development of content, including proofreading, creating and formatting graphics, sourcing and light editing of photographs and setting up or editing document layouts.
Maintain and optimize for search engines Sustrana’s website and blog.
Track and report on key metrics of marketing success, including website and email analytics and media exposure, and analyze that data to suggest ongoing improvement.
Help maintain Sustrana’s brand standards.
Support a range of other marketing initiatives and activities, as needed.
Why should you work with us?
As a Certified B Corporation we’re dedicated to meeting the highest standards of social and environmental performance, transparency and accountability
We’re a Certified Women’s Business Enterprise that prides ourselves on creating a diverse, inclusive and comfortable work environment for everyone
You’ll be working with business and technology experts who will help you grow your understanding of marketing and sustainability
Our office is conveniently located outside of Philadelphia in Devon, PA, just a few minutes walk from the Devon regional rail station.
Strong writing and editing skills and meticulous attention to detail
Experience in using social media, lead generation, and drip marketing
Basic graphic design skills with experience using InDesign, Photoshop, and/or Illustrator; Video editing skills a plus
Comfortable using Microsoft Office Suite
Knowledge of WordPress, Mail Chimp or other email marketing system, and a CRM platform
Have 1-3 years of marketing and communication experience
A Bachelor’s degree in communications, journalism, marketing or business
Strong interest in sustainability, willingness to learn, a positive attitude, and a sense of urgency are the most important attributes you need to be successful in this position
Able to work full time in our Devon, PA office