B Impact Report

Logo for Good Business Matters

Good Business Matters

Strategic planning and communications for Good businesses
Certified Since: January, 2018
Location: Abbotsford, Victoria, Australia
Sector: Service with Minor Environmental Footprint

Overall B Impact Scoreinfo_outline

84.1

The B Impact Scores are being compared against all businesses that have completed the B Impact Assessment

Good Business Matters' purpose is to catalyse responsible business. They’re strategists as well as doers, and offer a platform called Goodsmiths, which guides consumers to buy from sustainable, ethical and responsible businesses, including B Corps.

Good Business Matters has a lot in common with the B Corp movement itself. Our company exists to support businesses to both do Good and thrive economically. We use our skills in strategy, planning, marketing communications and brand development to achieve this mission.

The decision to certify was made early in our history, and was a very simple one. Indeed, the question is "why wouldn’t we become a B Corp?".

Being certified as a B Corp is a wonderful way for businesses to not only demonstrate the good they are doing, but to sound a call to action for other businesses to get involved.

Impact Area Scoresinfo_outline